Seller’s Guide

Selling a Home in North Texas

What it takes to sell for what the home is actually worth, in a state where sold prices are not public.

Start Here

The Price Is Set Before the First Showing

Almost every difficult listing traces back to the same thing: it launched at a number that could not be defended, sat, and then chased the market down. The homes that sell well are priced against real closed data on day one and presented properly from the first photograph.

We sold 88 homes in the last 12 months, about $25.5M in volume, at an average sales price of $351,000. Below is exactly how we run a listing.

Buying a Home in North Texas: Feature end photo
The Process

How We Run a Listing

Eight steps, and the first one decides most of the outcome.

step 01

Price Against Real Closed Data

In a non-disclosure state this decides most of the outcome. We pull actual closed prices from the NTREIS MLS, not portal estimates, and we sit down and show you the comparable sales behind the number. You see which homes we used, why each one applies to yours, and where your house sits against them, rather than taking a figure on faith.

step 02

Decide What Is Worth Doing First

Not every improvement returns its cost, and some return nothing at all. We walk the house and tell you plainly which repairs will show up in the offer and which will not. Often the honest answer is paint, light fixtures, landscaping and nothing else. Where a repair matters, we would rather you fix it now than concede twice its value in week three.

Selling a Home in North Texas: Worth
Selling a Home in North Texas: Photograph Property
step 03

Prepare and Photograph Properly

Decluttering, staging where it helps, and professional photography every time. Buyers filter on the first image, and a weak lead photo costs showings you never hear about. We add video and aerial where the property justifies it. On acreage and lake property the aerial is not optional, because the land is what the buyer is actually purchasing.

step 04

Launch Across the NTREIS MLS and the Portals

The listing goes live on the NTREIS MLS and syndicates out to the national sites from there. We time the launch so the first full weekend of showings carries momentum. Alongside that we work our own buyer pipeline and the agents we deal with weekly in these markets, which is where a meaningful share of our sales originate.

Selling a Home in North Texas: Launch
Selling a Home in North Texas: ShowingsLaunch
step 05

Manage Showings and Feedback

Showings get scheduled, confirmed and followed up, and you know who is coming through. You get the feedback as it arrives, including the feedback you would rather not hear, because that is what tells us whether price or presentation needs to move. Two weeks of showings without an offer is information, and we act on it rather than wait.

step 06

Negotiate the Whole Offer

Price, option period length and fee, financing and appraisal terms, closing date, what conveys, repair obligations, whether you need a leaseback. We look at what each offer actually nets you and how likely it is to close. A slightly lower offer with clean terms and a strong lender often beats a higher one that falls apart in week three.

Selling a Home in North Texas: Negotiate
Selling a Home in North Texas: Option Period
step 07

Work the Option Period and Appraisal

The buyer inspects and repair requests come back, usually longer than they need to be. We advise on what is reasonable to concede, what to decline, and where a credit is cleaner than a repair. If the appraisal comes in under contract price we have the closed NTREIS comparables ready to challenge it, which is the same file we built in step one.

step 08

Close and Settle Up

Title work, buyer walkthrough, funding. In Texas the title company runs closing rather than an attorney, and we coordinate with them, the lender and the buyer’s agent so nothing stalls in the last week. We review your closing statement with you before you sign it, and we stay reachable afterwards.

Selling a Home in North Texas: Close
Before Anything Else

Find Out What It Is Worth

Find Out What It Is Worth
A valuation built on closed NTREIS data for your street, not a national algorithm guessing at a market it cannot see into.

Questions

What Sellers Ask Us

The questions that come up most often when we sit down with a seller, answered plainly.

Proof

See What We Have Closed

Past transactions across Terrell, Forney, Kaufman, Frisco, Dallas and the wider North Texas market, plus what those clients said afterwards. The questions that come up most often when we sit down with a seller, answered plainly.

Get in Touch

Work With Us

We offer the highest level of expertise, service and integrity. Tell us what you are trying to do and we will tell you, honestly, how we would do it.

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